Take the ‘Cut it in Half’ Challenge and Improve Your Writing

…and your verbal communication, and time management, and thinking.

Good writing styles may be as unique as people but when it comes to bad writing there’s one nearly universal mistake.

Too many words.

Everyone begins their writing endeavors (whether emails or books) using too many words, too long sentences, and too bulky paragraphs.  It’s hard to economize on words.  The better your language skills and vocabulary, the harder it is.  You want to flex those wordiness muscles!

But good writing is clear and to the point.  Removing needless words makes what’s left more, not less important.  Words are too precious to be drowned in a sea of superfluity.

Here’s a challenge to quickly and dramatically improve your writing:

Cut everything you write in half.

I suggest doing this for at least two weeks.  It will hurt.  It will take a lot of time at first.  But compare results after the experiment.  You will be better.

Every Facebook post, email, essay, blog post, or memo (heck, you can try it with texts and tweets too, but that might be tough) should be halved.  After you write what you want to say, just before you click “send”,  “publish”, “post”, or “save”, go back and cut it in half.  Count words, divide by two and edit down.

I’ve done this and found almost no paragraph I write gets worse as a result.

Give it a shot and see for yourself.

What I Learned from Writing Every Day

A few years ago I started blogging every day.  Then I stopped to focus my energy on launching Praxis (so I told myself).  My productivity and happiness began to lag so I started daily blogging again.  Then I stopped again because I wanted to take the time to write more long-form pieces (so I told myself).  My productivity and happiness began to lag again so I started again.

The first stint was six months of unbroken daily blogging.  The second stint, after a six-month hiatus, was a year of unbroken daily blogging.  I just started up again after less than a month off because I couldn’t stand it any longer.

A few of the more valuable things I’ve learned from the practice of daily blogging…

Selfishness

Seems like it would be impossible to have something to write every day.  In fact, it almost feels arrogant to try.  The voices inside began to mock, “Oh sure, everyone really wants to hear what you have to say every single day!”  If I get stuck asking what everyone (or anyone) else wants I’ll never produce anything.  Not happiness either.

I shut out the voices by reminding myself that I write because it changes me.  I don’t write as a mission to the world or a gift to humanity or a calling card for business or to impress my wife (lord knows that doesn’t work) or to prove my point to anyone.  I write for me.  I write because doing so every day makes me more of the person I want to be.

Self-Knowledge

Writing for me might overcome the internal objection to posting my ideas daily, but it doesn’t solve the need for content.  Every day blogging means I’ve got to have something you want to say every day.  It’s not as hard as you might imagine.

I think everyone has plenty to say.  Most of us just don’t know what’s in our own heads until we’re forced to get it out.  How many thoughts go through your head every day?  Brain researchers claim upwards of 50,000, plus all the things you dream.  You make observations, form theories, develop insights, and share many of them in conversation.  You just don’t know it.

Writing every day has taught me more about myself and what ideas are bouncing around in the attic of my skull than any practice I can imagine by forcing me to give them voice.

Killing the Critic

Something weird happened when I started writing every day.  My capacity for lazy criticism damn-near dried up.  When I read articles or watched movies I rarely found myself tossing out unbacked claims like, “That was lame”, or, “What a weak argument”.

The casual signaling of disapproval that passes for commentary is a brain-rotting, happiness-and-creativity-killing habit.  I was good at it.  Daily writing put wrench in my call-outs.

This happened for two reasons.  First, I need content!  Watching a movie I don’t like and sharing my reaction in a simple Facebook post declaring, “Meh” is like washing your hands with the last liter of water in the canteen while crossing the desert.  I need fuel to feed the daily writing and my brain just processed an entire two-hour spectacle full of ideas and implications.  Surely there is something in there that can be turned into a post!

The second reason the critic in me got neutered was simply perspective, or if you wish, empathy.  I know what it means to create something and ship it out to the world, how many or few they may be.  It’s hard.  It’s brutal some days.  And everything I create is not my best stuff.  But the pride I feel when I churn out a post on a bad day, even if I know it’s a weak post, is amazing.  When I see other people create I can’t help but internally cast a knowing nod their way.  Who cares about the flaws?  They’re doing something.  Plus, if they’re like me, they’re probably already…

On to the Next One

I don’t have comments enabled on this blog.  I never read the comments on Medium or other outlets where my stuff is published.  I rarely read or engage Facebook comments on my articles.

Before you think I’m a total condescending jerk let me just say it’s not you, it’s me.

I have nothing against comments or commenters.  I love that people want to engage some of the ideas I produce.  But I’m a pretty weak-willed person in many ways.  It’s hard enough to blog every day as it is, without the backward-looking draw of yesterday’s work.  If I get caught up reading comments I will not be able to do it dispassionately.  It’s my writing, so it’s close to me.  I’ll become vested in the outcome of the conversation, which is like being vested in Sisyphus getting that boulder to stay up there.

It also runs the risk of getting me hooked on the quick dopamine hit of a “like” or positive comment, which is the beginning of the end if I want to maintain my goal of writing for me.

I’ve learned to immediately distance myself mentally from my writing the minute I click “publish”.  Blog for the day is done.  Great.  Let’s move on.  What’s on the agenda?

This practice has been so necessary for my mental health it’s hard to overemphasize it.

Not only that, when you don’t treat your writing as so precious it deserves a week of fawning after completion it frees you up to produce lots of other things and allows you to improve as a creator much faster.  If I’m totally wrapped up in the fate of yesterday’s piece it will be harder for me to see its flaws and improve.  Or, worse yet, I might become overwhelmed and embarrassed by its flaws and never want to write again.

Instead, I tell myself to shut up and ship it.  Don’t look back, look ahead.

OK I’m done.  See you tomorrow.

Why It’s So Hard to Create

Yesterday in a blog post I wrote “LCD” when I meant LSD.  A commenter on Facebook was kind enough to point out the error.  It was a little funny and a little embarrassing, and an illustration of one of the reasons it’s so hard to create stuff.

Typos and errors here and there are no big deal.  But if you’re regularly churning out copy, they start to accumulate.  Not only will people tell you when they dislike your content, they’ll (helpfully) point out mistakes.  Nobody emails you to say, “Hey, there were no typo’s in this paragraph”, or, “Great work getting the commas right.”  It’d be weird if they did.  Still, when you’re on the production side you can begin to feel like all you produce is error.  Why take the risk at all?  If you don’t create anything no one can tell you what’s wrong with your creation.  There is no opportunity to be embarrassed by factual or grammatical error.  There is no chance you’ll offend or be misunderstood, or what is sometimes worse, ignored.

The fact that it’s not perfect exudes a relentless pressure toward not completing or releasing your creations to the world.  Even if you think it’s pretty good, sometimes it has no effect.  Sometimes it gets no traction, doesn’t persuade or enlighten.  Sometimes it has an effect opposite intention.

I’ve responded to this pressure by not creating at times.  The world goes on and nobody seems put out.  Except me.  Humans are creative beings.  We’re not fulfilled if we’re only repeating and consuming.  Production and exchange of goods, services, and ideas are necessary for a full life.

I have to regularly remind myself why I create.  I do it for me.  With or without perfection, with or without an audience, the process and result are necessary for my own well-being.

Back to the Blog

I have said many times and I still firmly believe that the six months I spent blogging every day, seven days a week, led directly to the creation and launch of Praxis. Creating begets creating.  Posting ideas and words publicly every day puts you on the hook.  It makes you face fears.  It makes you ask “Why not”, instead of, “Why”.  It stirs the subconscious and unearths latent ideas and inspiration, and forces accountability.

Not long after launching Praxis, I stopped blogging here daily.  I’ve continued to blog once or twice a week at the Praxis blog, but I’ve done very little writing outside of what’s directly relevant to the company and its broader mission.  That’s been wonderful and will continue.  But it’s not enough.  I’m not sure what took me so long to realize it, but I need to blog every day.

I’ve been getting that restless feeling more and more, and wondering what to do about it.  I’m having the time of my life and facing new challenges every day with parenting, Praxis, and life in general, but I’ve felt just a little intellectually and spiritually sluggish in recent months.  Even my weekly blog posts for Praxis were sometimes a challenge.  When writing doesn’t come easy it’s a sure sign that I’m not ingesting enough new ideas.  When I’m reading or listening to interesting podcasts or lectures frequently, writing is easy.  In fact, it can’t be resisted and I often have to push other things out of the way to get the overflow of ideas out.  There is some kind of process my brain engages in when new ideas are fed in.  It does something to them and spins them back out reconstituted and reformulated.  I suppose it’s a kind of idea alchemy – though as anyone who’s read this blog can affirm, it doesn’t always result in the output being more valuable than the input!  It almost doesn’t matter the quality of the inputs or outputs.  Nor does it matter if anyone reads it.  As long as ideas are flowing in, being processed and transformed, and flowing out, I feel fulfilled and happy.

Blogging every day is the best way I’ve yet found to not let myself forget to consume a steady, healthy quantity of ideas.  Faced every day with the blank page, you realize quickly when you don’t have enough material to work with.  When you do, the posts write themselves and the challenge becomes keeping it concise.

That’s a lot of setup.  The point of this post is simply to say that once again I will be blogging here every single day, seven days a week, until further notice.  I’m not sure what I’ll write about or what themes might emerge.  I just know I need to do it to be my best self.

Take a listen to this great episode of the James Altucher podcast with Seth Godin and you, too, may be inspired to blog every day.

Ten Reasons to Blog Regularly

1. Self Discipline – Like all disciplines, it makes you a better person; more in control of your schedule and habits.  It is empowering to do something on a regular basis.

2. Self Translation – You hold a set of beliefs and ideas about the world.  You may not even know exactly what they are, but they exist.  Blogging helps you translate those ideas into a form that you and others can use.

3. Self Education – You have no idea how much you know, or how capable you are of understanding and explaining things.  Once you start blogging, you’ll be surprised to discover what a genius you are.

4. Observation – Every day you are taking in loads of sensory information.  You see news clips, billboards, emails, people; you hear music, talk, etc.  When you start to blog you learn to find meaning in the things your senses take in, and find story lines.  You learn to observe.

5. Humor – The things noted above are often hilarious, you just don’t always realize it at the time.  Regular blogging helps you recreate experiences you’ve had, which often reveals their hilariousness.

6. Writing – Blogging ain’t great literature, but it can be.  Any kind of writing regularly will improve your skills.  Blogging will especially help you learn to be more concise and interesting.

7. Self Knowledge – You may not know your area(s) of interest and expertise – regular blogging will help you discover what you are interested in and good at as you begin to see patterns and reoccurring themes in your posts.

8. Experimentation – Blogging allows you to be a pundit on any issue.  You can comment on things you normally don’t have time or knowledge for.  You are allowed to speculate and think out loud on a blog in ways that more formal media do not allow.

9. Crash-testing – Blogging regularly will inevitably produce some pretty good writing.  Blogging every day will help you get all kinds of stuff out, and then look back and see if any of it is worthy of refinement and publication elsewhere.  It’s a great testing ground for ideas, themes, articles, outlines, etc.

10. Archiving – Regular blogging for just a year can result in hundreds of articles on hundreds of topics.  You will develop an archive of your thoughts and a record of how they’ve evolved over time.  When someone asks for your opinion on an issue you won’t have to start from scratch.  You can send them a link to that time you expressed it so well.